SEO Proposal

by

Prepared by:


Rahyan Khan

Digital Media Head

+92 333 3791094
Email: [email protected]

Proposal Letter

Thank you for the opportunity to provide you with a quotation for the search engine campaign proposed by us for your website as per your request.

Search engine optimization and positioning is challenging at best. It’s not a simple matter of adding a few tags that contain your important keywords. It is an art-and a science-since it’s is applying creative techniques to an in-depth study of the search engines and directories. Just because your site is listed in the search engines won’t mean that your customers can find it. But only “search engine optimization and positioning” strategies that are designed to give the engines what they want and need in order to find your site among your competitors and other sites related to your category. I’ve a team of highly innovative professionals providing you with get instant results to rise in the highly competitive market within your niche. We will help you to increase your visibility in all the major search engines by improving keyword rankings and boosting your real time website traffic with lots of back links which are always done through White Hat techniques.
My comprehensive SEO strategies comprise of On-Page and Off-Page optimization. Also I give importance to any suggestions regarding the content, layout formatting, navigation requirements and overall structuring of the website given by the client.
As far as my SEO services is concern, I’ve satisfied various clients across the globe and we have been appreciated by utilizing our prompt website ranking strategies, instant yet successful results and unmatched determination to go beyond the client’s expectations.

If you have any questions, please let me know.

Our Approach

Steps We Follow

  • SEO Audit
  • On-page Optimization
  • Off-page Optimization
  • Weekly/Monthly Ranking Report

 

SEO Audit

Audit consists of five sections which are mentioned below, Audit conduct on quarterly bases:

  • On-Page/Content Optimization
  • Site Architecture
  • Crawling, Indexing & Technical Issues
  • Keyword Ranking

On-page Optimization

We will target the given recommendations in audit report and implement these to get better ranking in search engine, which mainly includes:

  • SEO Audit
  • Keyword Research
  • Title Tags
  • Duplicate Title Tags
  • Meta Descriptions
  • Meta Keyword Tag
  • Internal Links
  • Robots.txt File
  • XML Sitemap
  • Errors in Webmaster Tools
  • Search Visibility & Indexation

Off-Page Optimization

After SEO audit and on-page optimization the next part of SEO is off-page, where we can build manual links to different mediums such as:

  • Branding
  • Classifieds
  • Forums
  • Forums threads
  • Social bookmarking
  • Listening
  • Company Profiles
  • PPT sharing
  • Image sharing

Weekly / Monthly Ranking Report

We provide ranking reports on monthly bases, due to that you can easily track your website’s performance in Search engine.

Terms of Service

Monthly Cost


Website Content or any development work will cost extra according to the requirements.

Payment

Will charge $500 per month 1 month advance.

(Payment should be made in advance every month.)

Client should clear the dues before the 1st of every month, if any payment is not made as prior agreed terms; we reserve the rights to cease further work happening on your website.

FTP/Admin

We will require FTP access or administrator access (if any CMS is in use) of your website to begin with the project.

Strategy

This is the strategy document for the SEO initiative within the overall marketing plan for https://medshopoutlet.com/.This document will provide detail to the strategy, analysis, and optimization recommendations.

The reason the sequence should be SEO before PPC is because a highly optimized webpage will produce a much more efficient paid search campaign due to a higher quality score, and result in lower CPC and higher rankings.

Therefore, this document focuses on the SEO initiative https://medshopoutlet.com/ main site.

We will be optimizing the website in its entirety, with a specific success metric on keyword/landing page combinations.

Primary Objective:
– Increase visitor traffic to https://medshopoutlet.com/
– To drive people to the specified content on https://medshopoutlet.com/ from pages that we optimize for specific keyword phrases.
Secondary Objective:
– To generate brand awareness for https://medshopoutlet.com/ brand.

Domains:
– https://medshopoutlet.com/

Target Search Engine:
– Google We will focus our optimization efforts on Google.
– Google has roughly a 60% market share of search volume.
– Once we have a good ranking on Google, it is more than likely we will have a good ranking on the other engines because the ranking factors are all very similar across the engines.

Download

Results Timeline:
– After implementation of the recommendations, there is a delay of at least a week or two, before seeing results in the Search Engine.
– The keyword rankings should continue to improve as the strategic inbound links age, and the SEO implementations have been indexed. On average, the optimum effect from the on-site & off-site SEO effort will be experienced in approximately 12 weeks.

Keyword Research and Analysis:
– Determine which keywords will pull in qualified traffic, how many searches do these terms/phrases receive, how should keywords & webpages be used in combination to attract search traffic.
– Analyze Keyword Difficulty

Keywords:
– We will concentrate on optimizing keyword phrases that are mapped to a specific webpage.
– 1 Keyword/Landing page combinations.

Domain Analysis:
– Analysis of the website information architecture and internal linking structure
– Analysis of HTML and page layout

Content Analysis & Creation:
– Amount of Indexable Text Content
– Quality & quantity of visible HTML text on page
– SEO Copywriting
– Additional webpage/content creation if necessary

Linking Analysis:
– Overall Internal link structure
– Internal Link Popularity of Linking Page within Host Site/Domain
– Link Popularity
– Link Popularity of Site in Topical Community
– The link weight/authority of the target website amongst its topical peers in the online world.
– Link Relevance
– Topical Relevance of Inbound Links to Site.
– The subject-specific relationship between the sites/pages linking to the target page and the target keyword.
– Deep Link Analysis
– Deep link percentage is the % of all inbound links that point at pages other than the homepage.

Link Development:
– Increase link popularity
– Implement a Strategic Link Campaign by purchasing links on websites that will provide a high SEO value.

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